Digital Marketing and Analytics
Studio Movie Grill

Studio Movie Grill

In 2000, Studio Movie Grill (“SMG”) modernized the traditional movie-going experience by combining first-run movies with full-service, in-theater dining. With 30+ locations and with growing competition, SMG turned to Tractorbeam’s Digital Marketing team to execute ongoing campaigns focused on driving ticket sales.

Studio Movie Grill

Studio Movie Grill

In 2000, Studio Movie Grill (“SMG”) modernized the traditional movie-going experience by combining first-run movies with full-service, in-theater dining.

With 30+ locations and with growing competition, SMG turned to Tractorbeam’s Digital Marketing team to execute ongoing campaigns focused on driving ticket sales.

PAID SEARCH

Ticket Revenue

+200.00%

YoY

Ticket Purchases

+240.00%

YoY

Return on Ad Spend

20 to 1

PROGRAMMATIC AND RETARGETING

Programmatic ROI

10:1

Retargeting ROI

26:1

SEARCH ENGINE OPTIMIZATION

Organic Visits

+64%

YoY

Conversion Rate

+15%

YoY

Organic Revenue

+58%

YoY